Saturday, October 13, 2012

An Email from Christophe Laudamiel


Hi All,

I wanted to share an excerpt from a lovely email exchange with Christophe Laudamiel clarifying my post on his and Christoph Hornetz Air Sculpture® scents at the Setai Hotel in NYC. 

My impression of the Setai is here: 

http://www.cafleurebon.com/the-intimacy-and-the-vastness-christophe-laudamiel-scents-the-setai-hotel-in-new-york-city/



Dear Valerie,

Thanks a lot...  Those (articles) are still rare in what we have endeavored to focus on uniquely: ambient scenting.

Regarding the Setai, here are the facts.  The scent design of the hotel was made by Christophe Laudamiel and Christoph Hornetz , perfumers at DreamAir.  It contains 5 Air Sculpture® scents:
- Lobby and bar/lounge area scented with Grand Arrival, the signature scent of the hotel.
- Bar area scented with "Jazz Club on Fifth" automatically everyday from 8pm till 11pm as a jazz trio performs live.
- The corridors of the hotels are softly scented with Moonwood (that's 24 floors).
- The reception area of the Spa and common dry areas are scented with Lavender Fields.
- The wet Area of the Spa is scented with Nice New Ovo.
- The restaurant on the second floor is NOT scented, as most people are often not ready for scent design in restaurants, although, if you notice, restaurants often smell as not-really-intended, and could take a bit of scent design (doesn't mean perfume design necessarily).
- True, all scent players are modulable and reachable 24/7 by staff if need be or on demand, just in case.  But all is programmed 24/7.

Voila, thought you would be interested in knowing what is going on backstage or in case you would like to amend your article.

Thanks a lot for your interest, curiosity and excitement,

Kind regards,

Christophe




2 comments:

  1. Hi Valerie,

    So great that you published this. Can't wait to go to Setai to listen to some jazz and smell "Jazz on 5th."

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  2. Hi Andres,
    Thanks for saying so. Christophe Laudamiel is gracious to share the details that demystify his work . The Setai is rare in that one can experience high scent on a large scale, rather than through the lens and contents of a perfume bottle. Let's go soon.
    Be well,
    Valerie

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